Free Facebook ad tools, built for your industry
Pick the job in front of you: draft ads from your website, check the math before you scale, or find ad sets that are competing with each other. Nothing publishes until you decide.
Start with the economics: can the campaign fund the next round of spend? If the math does not support the loop, better CTR or cheaper clicks will not save it.
Ad copy generator Five copy approaches drafted from your website, not a template.AI Facebook ad generator Feed-ready Facebook ad concepts built from your real brand.AI Instagram ad generator Visual-led ad concepts for Instagram feed and Stories.Facebook ad headline generator Five angle-led headlines, each attached to a full ad concept.
Free Facebook ads audit Connect your Meta account and Kelpi points out the leaks before you scale spend.Facebook ads troubleshooting guides Ads not delivering, stuck in review, or not converting? Ranked causes with Ads Manager checks, plus an audit that names yours.Audience overlap checker Connect your Meta account and see which active ad sets compete: shared custom audiences, shared interests in the same locations, or identical broad targeting.
ROAS calculator Divide revenue by spend, or start with a target ROAS and find your max spend.Break-even ROAS calculator Enter AOV, COGS, and fees to find the ROAS and CPA where an order breaks even.CTR calculator Clicks and impressions in, click-through rate out.CPC calculator Spend and clicks in, cost per click out.CPA calculator Spend and conversions in, CPA out. Or plan spend from a target CPA.CAC calculator Ad spend, marketing costs, and new customers in, acquisition cost out.Marketing ROI calculator Revenue, spend, and optional gross margin in, marketing ROI out.AOV calculator Revenue and orders in, average order value out.MER calculator Total revenue and total marketing spend in, marketing efficiency ratio out.Facebook ads cost calculator Turn a monthly budget into an impressions and clicks range using public benchmarks.
Facebook ad spy tool Use Meta's free Ad Library to see live competitor ads, plus a straight answer on what it won't show you.Best Facebook ads spy tools Start with the free Ad Library, then see which paid spy tools earn a closer look.Madgicx review & alternative Where Madgicx earns its price, and where it doesn't.AdEspresso alternatives Where AdEspresso stands today and what replaces its split-testing workflow.Lookalike audience builder Lookalikes as signals, not the strategy: source minimums, sizing, and Advantage+.AdCreative.ai review & alternative What AdCreative.ai gets right, and when an agent that runs the whole campaign fits better.Revealbot review & alternative Revealbot is Birch now. What actually changed, and whether it's still the right tool.Arcads review & alternative What Arcads’ AI UGC videos do, and where an agent that runs the ads fits instead.AdScale review & alternative What AdScale automates for Shopify advertisers, and the Meta-native alternative.Ad-tool alternatives Compare AI ad tools by the job you need done: creative, rules, optimization, or hand-off.Creatify review & alternative Creatify handles the creative. What the plans cost, and when you'd rather hand off the whole campaign.Marpipe review & alternative Marpipe is built for catalog ads. Its published pricing, and how an agent inside Meta compares.
Facebook ads for real estate agents Listings, open houses, and buyer or seller leads.Facebook ads for dentists New-patient offers, cosmetic consults, and emergencies.Facebook ads for med spas Consults, first-treatment offers, and memberships.Facebook ads for gyms & studios Free trials, challenges, and membership joins.Facebook ads for restaurants Reservations, online orders, and a packed weekend.Facebook ads for ecommerce brands Best-sellers, offers, and retargeting that sells.Facebook ads for chiropractors New-patient exams, pain relief, and reactivations.Facebook ads for law firms Free consultations and qualified case leads.Facebook ads for coffee shops Foot traffic, loyalty, and online bean orders.Facebook ads for photographers Bookings, mini-sessions, and inquiry calls.Facebook ads for coaches & creators Opt-ins, webinars, and program enrollment.Facebook ads for doctors & clinics New-patient appointments, specialty consults, and telehealth.Facebook ads for roofers Free inspections, storm response, and financed replacements.Facebook ads for plastic surgeons Consult bookings, financing, and board-certified credibility.Facebook ads for financial advisors Discovery calls, planning sessions, and retirement guides.Facebook ads for nonprofits Donations, recurring donors, and volunteer signups.Facebook ads for real estate investors Cash-offer requests and seller leads for as-is homes.
Don’t see your industry?
Use the general ad generator. It reads your site and tailors the concepts to what you actually sell.
Try the ad generatorWeighing Kelpi against a retainer? Read what a Facebook ads agency costs or see how AI Facebook ads management works.